{"id":291294,"date":"2023-12-16T08:52:44","date_gmt":"2023-12-16T07:52:44","guid":{"rendered":"https:\/\/lucickymlyn.cz\/?post_type=product&#038;p=291294"},"modified":"2023-12-30T20:40:57","modified_gmt":"2023-12-30T19:40:57","slug":"starozitna-cedule-alpa-francovka","status":"publish","type":"product","link":"https:\/\/lucickymlyn.cz\/pl\/shop\/starozitna-cedule-alpa-francovka\/","title":{"rendered":"Prvorepublikov\u00e1 \u010di ran\u011b socialistick\u00e1, sb\u011bratelsk\u00e1, pest\u0159e vybarven\u00e1, smaltovan\u00e1 cedule s n\u00e1pisem ALPA FRANCOVKA"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Siln\u00fd, lehce vypoukl\u00fd ocelov\u00fd plech s n\u00e1pisem chr\u00e1n\u011bn\u00fdm lesklou skelnou glazurou. Origin\u00e1ln\u00ed staro\u017eitn\u00fd p\u0159edm\u011bt v p\u016fvodn\u00edm opot\u0159eben\u00e9m stavu, zejm\u00e9na na opr\u00fdskan\u00fdch rohov\u00fdch okraj\u00edch. Jak\u00e1 je vlastn\u011b historie Alpy a pro\u010d se j\u00ed \u0159\u00edk\u00e1 Francovka? Za sv\u016fj typick\u00fd n\u00e1zev vd\u011b\u010d\u00ed francouzsk\u00fdm voj\u00e1k\u016fm Napoleonovy arm\u00e1dy, kter\u00e1 po sob\u011b roku 1805 zanechala ve V\u00eddni lahve francouzsk\u00e9ho ko\u0148aku. M\u00edstn\u00ed obyvatelstvo tento nezn\u00e1m\u00fd alkohol p\u0159\u00edli\u0161 neoslovil, a tak do n\u011bho za\u010dali p\u0159id\u00e1vat r\u016fzn\u00e9 byliny a rostlinn\u00e9 extrakty. V\u00fdslednou medic\u00ednu pak postupn\u011b za\u010daly prod\u00e1vat v l\u00e9k\u00e1rn\u00e1ch. Teprve roku 1913 si nechal zaregistrovat francovku s p\u0159\u00edm\u011bs\u00ed mentolu brn\u011bnsk\u00fd podnikatel Franti\u0161ek Vesel\u00fd pod dnes ji\u017e proslul\u00fdm n\u00e1zvem ALPA. Teprve roku 1920 pro Alpu navrhl mal\u00ed\u0159 Leo Heilbrunn dnes ji\u017e tak zn\u00e1mou etiketu se \u010dty\u0159c\u00edpou hv\u011bzdou. Firma ALPA s t\u00edmto um\u011blcem d\u00e1le spolupracovala i na dal\u0161\u00edch reklamn\u00edch a firemn\u00edch n\u00e1vrz\u00edch. Firma ALPA z Velk\u00e9ho Mezi\u0159\u00ed\u010d\u00ed, svou nab\u00eddku zna\u010dn\u011b roz\u0161\u00ed\u0159ila a st\u00e1le vyr\u00e1b\u00ed. Tolik n\u011bco m\u00e1lo k historii.<\/p>\n<p>Staro\u017eitn\u00e1 cedule ze smaltovan\u00e9ho plechu je vhodn\u00e1 nejen pro muzejn\u00edky a sb\u011bratele.<\/p>\n<p>(v\u00fd\u0161ka 30 cm x 40 cm)<\/p>\n<p>Masa 1 kg.<\/p>","protected":false},"featured_media":290630,"template":"","meta":[],"product_brand":[],"product_cat":[120],"product_tag":[],"class_list":{"0":"post-291294","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-starozitne-cedule","8":"first","9":"outofstock","10":"shipping-taxable","11":"purchasable","12":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/product\/291294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/media\/290630"}],"wp:attachment":[{"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/media?parent=291294"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/product_brand?post=291294"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/product_cat?post=291294"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/lucickymlyn.cz\/pl\/wp-json\/wp\/v2\/product_tag?post=291294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}